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June 2006   

Let’s Manage for Excellence


By: Norb Slowikowski

Would you like to have an excellent company? What we want and what we have are often not one in the same, because maybe we’re not sure of what it takes to achieve and maintain excellence. The first thing is to understand what "excellence” means. Excellence is:

- Striving for perfection: You’re always trying to improve and never really "there.” You’re always looking for better ways to improve productivity.
- Commitment to be the best: You compete with yourself, not other people. Set goals and strive to achieve those goals.
- Painstaking attention to detail: To strive for quality and do it right the first time. Make sure you’re delivering the best possible results within the allotted time available to you.
- Endless work: Yesterday is history. Take positive action every day and do whatever it takes to impress your clients.
- Positive attitude: Focus on delivering the best possible results. Be innovative, open-minded and encourage new ideas.
- Embrace change: Anyone in a management or supervisory position must not only embrace change but also find a way to make it work for them. "If it ain’t broke, break it!”

The next step is to develop a strategy for achieving excellence. That strategy will involve implementing the following eight attributes of an excellent, innovative organization.

Establish an action orientation. Make sure your people have all the information they need to get the job done efficiently. Listen to them and give them the authority and autonomy to take action without a lot of interference. Experiment with new ideas, and let people learn from their mistakes. Impress customers. This involves listening to your customers, anticipating their wants and needs and giving them more than they expect. It also involves treating your people right, since customer relations simply mirrors employee relations.

Encourage an entrepreneurial spirit. This involves getting employees to say, "This is my company.” If they are given responsibility and the authority to do their job, they will achieve this feeling.

Productivity through people. Show that you believe this by doing the following: train your people; set clear and reasonable expectations; set achievable standards with your people; make people feel like winners; provide intense top management involvement; tell the truth; and share information and prevent secrecy.

Create exciting environments. This happens when you give people personal attention and positive direction. Listen and act on their input if it will improve productivity on the job site. Solve problems and remove barriers without delay so people can get on with achieving the results expected.

Build on your strengths. Remember what got you to this point. Don’t abandon your roots. Pay explicit attention to your people, quality and getting things done on time or ahead of schedule. Let your people do what they’re good at doing.

Support field activities. It’s the people in the field who ultimately are responsible for delivering optimum productivity. Encourage your support staff to listen to people in the field; share information; experiment with new ideas; spend some time in the field working with field supervisors; and conduct pre- and post-job interviews.

Establish accountability. This includes setting and communicating your standards; letting people know where they stand; rewarding top performers; coaching and/or disciplining employees to improve performance when they fall off the track; and terminating employees who fail to get back on track.

Achieving and maintaining excellence takes a lot of hard work, commitment and willingness to keep growing so you can build an image of credibility and quality in the marketplace. When people use the word "excellence,” your company will be synonymous.

About the Author
Norb Slowikowski is president of Slowikowski & Associates, Inc., Darien, Ill.

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