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Outlook 2009 for Distributors

From NAW Institute for Distribution Excellence
The NAW Institute for Distribution Excellence has released a new book, Outlook 2009. This publication is an executive’s companion to the leading wholesale distribution industry study, Facing the Forces of Change®: Lead the Way in the Supply Chain.

Outlook 2009 looks at the major and emerging trends that are becoming more relevant to our industry, including the pros and cons of private label products, the growth and development of demand-driven channel relationships, management challenges behind the new profit model of fee-based services, sales management challenges related to increased business customer use of the Internet, marketing tactics needed when selling online and the importance of a corporate Web site, the crucial role of information technology, the key forces that have changed the M&A environment, and more.