Social Campaigns Must Entertain
“The good old days of jumping on bandwagons and desperately trying to outrun trends on social media are numbered,” says “Social Trends 2024” from Hootsuite, a social media management platform.
March 31-April 3, 2025
Charlotte Convention Center
Charlotte, North Carolina
“The good old days of jumping on bandwagons and desperately trying to outrun trends on social media are numbered,” says “Social Trends 2024” from Hootsuite, a social media management platform.
A remarkable transformation is underway in advertising, redefining how businesses connect with their customers and measure the impact of their marketing efforts.
Could marketing to your customers be as easy as picking chocolate? Research by marketing professor Angela Lee suggests it might be that simple. Lee, a professor at the Kellogg School of Management at Northwestern University,...
Buildings are bad news for a world that needs to decarbonize. Our homes, schools, offices and factories emit 40% of the world’s greenhouse gases by consuming voracious amounts of electricity to heat, cool, light and...
Buildings are bad news for a world that needs to decarbonize. Our homes, schools, offices and factories emit 40% of the world’s greenhouse gases by consuming voracious amounts of electricity to heat, cool, light and...
Labor productivity in construction is getting worse. A University of Chicago examination of Bureau of Economic Analysis data found the value that each additional worker added to construction was 40% lower in 2020 than in...
The “Mission Impossible” movies and TV shows begin with Jim Phelps or Ethan Hunt receiving an assignment briefing: “Your mission, should you choose to accept it ….” Of course, it’s not really a choice. Phelps...
Want to bolster your leadership skills? Sure, you say, but how without burning out? “Becoming more efficient and working harder is sometimes a complete waste of time,” says Sanjay Khosla, senior fellow...
Disruption in construction is imminent. Most projects use traditional means and methods to erect buildings. But many are now turning to component pre-assembly, panelization and other off-site processes. Automation is coming into play in...
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