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InSync

What Drives Resiliency?

In July, the American Institute of Architects, with support from Owens Corning, published a study that sheds light on building resiliency.      The report, “Resiliency in the Built Environment,” reveals that architects and...

Zoom to Decide, Not to Create

We’re in year three of the pandemic, and your staff has likely had more virtual meetings than they knew was possible. Is your videoconferencing productive? Are the ideas flowing when you meet online? Sorry,...

Better Behavioral Health

I ran across this interesting question: When faced with a morally challenging situation, what helps you stick to your values?      You could remind yourself of how well the project is going, so...

Pay to Play

Are you using social media to promote your business? The New York Times says, “The major social media platforms are, in some hard-to-define way, essential to modern life.” In other words, social platforms are...

What We Can Do Now

Besides writing articles and columns for AWCI, I also write and edit articles posted on BuildSteel.org, a website about all things cold-formed steel. I feel it’s good to talk about CFS framing because the...

Kindness Is a Real Thing

More than two years has elapsed since the coronavirus pandemic began. Everyone has had to adapt to some tough business conditions. What have we learned? We have learned that individual resilience can be...

The Empathy Equation

Years ago I read a Harvard Business School book about the company of the future. The author said future leaders would need to be brave, wise, persistent and visionary. Of course, I agreed.   ...

Raise the Bar

I know a certain consumer food retailer that has been around for over 100 years, has great customer loyalty and is a heritage brand. Customers have been on the company’s customer file for decades....

Playbook for Uncertainty

As the year begins, every business faces a series of potentially disruptive trends converging all at once: climate change, globalization and growing social inequality.      As a result of these trends, we will...