Every CertainTeed® GlasRoc® Sheathing panel purchased supports Susan G. Komen’s mission.
In the ongoing fight against breast cancer, progress is built one step, one voice and one act of support at a time. Since 2020, CertainTeed® and Susan G. Komen® have joined forces, alongside contractors and architects, to turn building materials into building blocks of hope. Through a unique partnership centered around GlasRoc® Exterior Sheathing, we prove that even the walls we construct can carry the weight of compassion, resilience and change.
A Shared Mission of Impact
Susan G. Komen is the world’s leading nonprofit breast cancer organization, working toward a future where no one dies from breast cancer. Komen’s mission is to save lives by meeting the most critical needs in communities and investing in breakthrough research to prevent and cure breast cancer. Since its inception in 1982, Komen has invested more than $1.1 billion in research and $2.6 billion in advocacy, community programs, education, and patient support services. These efforts have helped reduce the breast cancer mortality rates in the United States by 44% since 1989.
CertainTeed, a leader in sustainable building materials, shares this commitment to community and care. Through our co-branded GlasRoc® Exterior Sheathing campaign, contractors and architects who chose GlasRoc® have helped raise nearly $1 million for Susan G. Komen, with $0.09 donated on every specially marked board. That’s the equivalent of 900days of research funding, 2,250 weeks of groceries, or gas cards to get to and from medical appointments for 18,000 patients—real-world support that makes a tangible difference.
Turning Panels into Progress
At the heart of this partnership is a simple but powerful idea: every panel counts*. These distinctive pink panels, emblazoned with the iconic Komen ribbon, are more than just construction materials. They’re symbols of solidarity, awareness and action. When contractors, architects and builders specify and purchase these panels, they’re not just choosing high-performance sheathing—they’re choosing to support life-saving research, patient care, community programs and advocacy. Every board purchased helps support Komen’s mission.
GlasRoc®: Built for Performance, Designed for Purpose
GlasRoc® Exterior Sheathing is engineered for durability and protection. It offers:
● Superior fire resistance (non-combustible and compliant with ASTM E136)
● Moisture and mold resistance (paperless design with fiberglass mat facers)
● Weather resilience (up to 12 months of exposure)
● GREENGUARD Gold Certification for low chemical emissions
These features make GlasRoc® ideal for exterior wall applications, curved surfaces, and high-humidity environments, but., its most important feature is its ability to carry a message of hope.
Every Story Matters
Breast cancer touches nearly every life—directly or indirectly. Whether it’s a mother, father, sister, friend, or colleague, the impact of this disease is deeply personal. That’s why the CertainTeed and Komen partnership emphasizes the human side of the fight.
In the last five years, CertainTeed customers have helped in ways they may not have even imagined. Your purchases have contributed towards the $750 million Komen has invested in research since inception, supporting projects focused on aggressive breast cancers, precision medicine, and eliminating treatment disparities. Their purchases and trust have also helped put food on the table, provide childcare and create hope in the hearts of those navigating treatment.
Building with Purpose
When you purchase GlasRoc® Exterior Sheathing, you’re not just building structures—you’re building support systems. Every board you purchase helps fund:
● Lifesaving research.
● Public policy solutions needed by the breast cancer community.
● Personalized navigation and financial assistance to eligible people in treatment for breast cancer.
● Education and community health programs that provide evidence-based information about breast health and breast cancer.
Each panel sold contributes to a future where breast cancer is no longer a life-threatening diagnosis but a treatable condition with equitable access to high-quality care.
Walls That Heal
Traditionally, walls are seen as barriers. But through the lens of our partnership, they become something else entirely: bridges to under-resourced communities, structures that encourage resolve, and foundations for hope. Every pink GlasRoc® panel installed is a quiet but powerful statement.
How You Can Help
Supporting this initiative is simple:
- Purchase GlasRoc® Exterior Sheathing with the iconic pink Susan G. Komen Running Ribbon** from participating distributors
- Share your projects on social media, tagging CertainTeed and using the hashtag #TogetherWeBuildHope.
Whether you’re a contractor, architect, builder, or homeowner, your choice matters. By opting for co-branded GlasRoc® panels, you’re building more than buildings—you’re building hope.
A Partnership That Builds Futures
CertainTeed and Susan G. Komen are united by a shared commitment to resilience, compassion, and progress. Their partnership is a testament to what’s possible when industry and advocacy come together. It’s a reminder that even in the most technical aspects of construction, there’s room for humanity.
Breast cancer is still the second leading cause of cancer death among women in the United States, and more than 170,000 people in the United States are living with metastatic breast cancer. But thanks to organizations like Susan G. Komen and partners like CertainTeed, there is hope.
Hope in the form of research breakthroughs. Hope in the form of groceries delivered. And hope in the form of a pink panel on a construction site.
You build hope, and together, we can build a future where no one dies from breast cancer.
Discover GlasRoc® Sheathing and join the mission.
*CertainTeed will donate $0.09 per specially marked GlasRoc® Exterior Sheathing board sold to Susan G. Komen, with a guaranteed minimum donation of $120,000.
**The Running Ribbon is a registered trademark of Susan G. Komen.
https://www.certainteed.com/susangkomen?utm_campaign=ipg_all_contractor_na_susangkomen-drywall_glasroc_awareness_na_multiple&utm_source=awci&utm_medium=tradedigital&utm_content=na_sponsoredarticle_manufacturerscorner_en_na
Elyse Inglese, product manager for high-value added Gypsum products at CertainTeed, has spent more than 20 years in the construction industry, including over a decade at CertainTeed. She is a strong advocate for sustainable building practices and an active volunteer leader dedicated to creating positive change within and beyond the workplace.
Contact her at [email protected].
