CEMCO veteran of 28 years Wes Westmoreland has been named director of contractor marketing focusing on leading CEMCO’s efforts to increase visibility of CEMCO products among steel framing and metal lath contractors. He has been instrumental in the growth of CEMCO, and the relationships he has cultivated over the last three decades, particularly with the contractors, are largely responsible for CEMCO’s overall success. In this new position, Westmoreland will rely on his experience in leveraging those relationships with CEMCO’s core competencies to enhance CEMCO’s brand awareness and market prominence.
Eric Larson has been promoted to vice president of sales and marketing. He has been with CEMCO for 25 years and has been very successful in many positions at CEMCO. He started in sales and moved into a sales management role, and for the past three and a half years he has been director of business development. In his new role he will lead the sales, customer service and business development groups.
Lastly, CEMCO has announced that Steve Farkas will take over as director of business development, managing marketing, technical services, engineering services and product managers. He has been with CEMCO for 17 years, most recently as CEMCO’s corporate marketing manager.