NCCER Unveils New Brand Identity and Website


The National Center for Construction Education and Research announced the launch of a new era for the organization, including an updated visual identity, refinement of its mission and vision statements, and major renovations to its website and support portal experience.

    

NCCER was founded to support the construction industry by developing and providing high-quality training curricula, portable credentials, workforce research, career awareness materials and other resources.

    

To guide the organization’s work, NCCER’s executive leadership embraced a revised mission and vision. The new mission statement is this: “To provide rigorous and relevant workforce development solutions that create opportunities for individual career advancement and support industry growth.” The new vision: “A qualified and successful workforce of diverse individuals whose lives were improved through construction education.” 

    

The rebranding efforts include a new logo that will be featured on all curriculum, products and promotional materials moving forward. The refreshed logo highlights the recognizable NCCER abbreviation while also including the full name to improve awareness and understanding of the organization’s scope.

    

This evolution also includes the launch of an enhanced website. The website features NCCER’s new branding, more intuitive navigation and refined content tailored for the stakeholders within NCCER’s network. The online experience also features a new support portal with upgraded functionality, making information and guidance through NCCER’s processes and systems more accessible and convenient for its customers.

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